ABOUT THE PROJECT

GiftBuddy is an online search engine that uses a chatbot to curate personalized gift recommendations based on the user's specifications such as their friend's age, gender, and interests.  The chatbot engages with the user in real-time conversation to suggest gifts that match their preferences.

The aim of this application is to provide users with relevant gift recommendations for their friends in an intuitive and human-like process, minimizing the need for time, effort, and luck.

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THE PROBLEMS

Having a busy, run and gun lifestyle - young adults struggle to find meaningful gifts for people they care about (friends and family). Being time poor and restricted to a limited budget, it is difficult to narrow down to the perfect gift from a seemingly endless selection of gift choices.

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The problem can be broken down into two categories:

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“Is this gift meaningful or relevant.”

Young people care about relationships more than ever.

• Tend to have intimate circles of family and friends
• Materialising their affection and gratitude into a gift is not an easy task - will it successfully carry their feelings across?  

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“Can I find this gift without spending too much time or money?”

Young people are time poor and/or have a limited budget.

• Studying full time and working part-time or casual → limited time and money
• Working full time → has money, but limited time
• Travelling → limited time and money

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THE SOLUTIONS 

• Quickfind: directly search for gifts
• Chatbot: get suggestions in live time as you talk to the chatbot
• Surprise: get random gift suggestions based on user input
• Explore: staff curated gift ideas
• Near me: instore shops nearby

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THE DESIGN PROCESS

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